Wine and Beer Consultant (On/Off Premise License Locations) (Wine Jobs: Wine Retail & Sommelier)

Full Time

  Kroger Stores

  Richmond, Virginia

Position Summary:

The Wine and Beer Consultant will create an outstanding customer experience through exceptional service while establishing and maintaining a safe and clean environment that encourages our customers to return. Assist department and store management in reaching sales and profit goals, as well as inventory objectives. Embrace our Customer 1st strategy through sales plan execution, display planning, pricing/signage maintenance, and vendor management while demonstrating the company's core values of respect, honesty, integrity, diversity, and safety of others.


Essential Job Functions:

  • Practice and promote exemplary customer service, including greeting every customer, answering questions, and

offering information and suggestions of products.

  • Respond to all customer calls or requests within 24 hours.
  • Schedule and execute engagement events by conducting in-store tastings, following the division specials promotions calendar, and supporting tastings scheduled through third parties.
  • Gain and maintain knowledge of products sold, pronunciation, origin and definition of industry terms.
  • Execute the adult beverage category display plans and special in-store promotions in consultation with store management.
  • Ensure that federal, state, and local Alcoholic Beverage Control (ABC) guidelines are always met and check for valid identification of bar patrons.
  • Drive sales by executing sales plans, corporate programs, and following merchandising standards.
  • Stay current with seasonal and/or local trends in the industry.
  • Work with store management and/or department managers to execute primary display and cross merchandising programs.
  • Maintain accurate signage and follow division standards for display signage and shelf tags, including 90/20 sections.
  • Conduct scan audits daily to ensure that tags and signage are accurate.
  • Maintain electronic updates for TapHunter and Digital Chalkboard.
  • Order appropriately, manage Computer Assisted Order (CAO) entries, and manage days' supply to meet the division's goals.
  • Inspect the department for low stock, out of stocks, variety, rotation, taking corrective action when necessary.
  • Communicate stock status/needs and sales plans to distributors.
  • Using guideline methods, accurately fill, seal, and ring up customer growler orders.
  • Serve food and beverage orders to bar area patrons.
  • Accurately process customer transactions at the POS system.
  • Maintain supplies, equipment, cleanliness and sanitation to health department and company specifications.
  • Track dating, and follow cleaning procedures on tap systems for wine and beer.
  • Must be able to take direction, assess priorities, and demonstrate ownership of best practices.
  • Ensure proper temperatures in cases and coolers are maintained and temperature logs are maintained.
  • Comply with safety procedures and identify and report unsafe conditions to store management.
  • Practice preventive maintenance by properly inspecting equipment and notify appropriate department or member of store management of any items in need of repair.
  • Must be able to perform the essential functions of this position with or without reasonable accommodation

Minimum Position Qualifications:

  • Must be 21 or older and legally eligible to work for an ABC license.
  • Working knowledge of Microsoft Office.
  • High School Graduate or GED equivalent.

Desired Previous Job Experience

  • Beer/Wine/Liquor experience in service industries.
  • Certifications such as Certified Specialist of Wine, Certified Wine Educator, or Court of Master Sommelier membership.


Education Level: None
Required Certifications/Licenses: None
Position Type: Full-Time 
Shift(s): Day; Evening
Regions: Mid-Atlantic


Jobs at Kroger: At Kroger, we hire people who have a passion for helping others and who want to build a relationship with our Customers. No matter what stage of your career, you can build your future at Kroger. We look for people who want more, aspire to be more and work hard to achieve their goals. Our focus on keeping the Customer first is what makes us successful. We offer many opportunities not only in our stores, but in Manufacturing, Logistics, Marketing, Finance, Human Resources, and many other fields.

Company Overview: Kroger Family of Companies employs nearly half a million associates who serve over 11 million customers daily through a seamless shopping experience under a variety of banner names.  At The Kroger Co., we are Fresh for Everyone™ and dedicated to our Purpose: To Feed the Human Spirit®.  We are committed to creating #ZeroHungerZeroWaste communities by 2025.  Careers with The Kroger Co. and our family of companies offer competitive wages, flexible schedules, benefits and room for advancement.

How To Apply

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