Wine Sales Associate (Wine Jobs: Sales & Marketing)

Full Time

  Dedalus Wine Shop, Market & Wine Bar

  Burlington, Vermont

Full job description

Job Description: Wine Sales Associate at Dedalus

About Dedalus:

At Dedalus, our vision is clear: to be The World's Greatest Wine Business. We are more than just a wine store; we are the epicenter of wine culture and community. Renowned nationally as one of the country’s premier wine retailers, we pride ourselves on offering a curated selection of wines that are unparalleled in authenticity, value, and depth. Our dedication to the craft of storytelling and our focus on creating an experiential brand ecosystem places us in a category all our own.

Position: Wine Sales Associate

Location: Burlington, VT


At Dedalus, the Wine Sales Associate is more than just a salesperson; they are deeply informed wine guides, weaving tales and curating experiences that not only introduce patrons to our exceptional wine selections but also ignite a delirious loyalty. Their expertise and passion in storytelling ensures that customers are so delighted and immersed in the Dedalus experience, they couldn't fathom shopping elsewhere. Through our proven sales process, they lead customers on a transformative wine journey, making Dedalus the undisputed heart of wine culture and enchantment.

Core Responsibilities:

1. Customer EngagementDevelop a genuine rapport with every customer who walks through our door, ensuring they feel welcomed, valued, and understood.

2. Customer LearningAsk open-ended questions to discern customer needs, preferences, and past wine experiences. Dive deep into what our patrons seek, whether they articulate it or not.

3. StorytellingCommunicate the narrative behind each wine, intertwining tales of its origin, the artisans behind it, and your personal experiences with it.

4. Basket BuildingGuide customers in their wine selections by suggesting complementary wines and food items to elevate their experience.

5. Sales ClosureSeamlessly lead customers through the checkout process, ensuring their questions are answered and their wine experience promises to be memorable.

6. Follow-upEngage in post-purchase interactions, ensuring our customers are satisfied and their wine tales continue to evolve.

7. Proven Sales ProcessActively participate and excel in our proven sales process, encompassing engagement, learning, storytelling, basket building, sales closure, and follow-up.

8. Environmental UpkeepParticipate in maintaining a well-stocked, well merchandised, clean environment from the store-front through the stockrooms and warehouse.

Key Requirements:

  • Solid background in wine, ideally in a wine-forward restaurant or wine retail setting.
  • Ongoing coursework or certification with the Court of Master Sommeliers or WSET Level III or higher.
  • Passion for wine and a fervor to pursue it as a fulfilling, long-term career.
  • Strong written and verbal communication skills.
  • Comfortability in appearing in marketing content
  • Participation in omnichannel sales activity such as Customer Chat and Customer Service Sessions.
  • Comfort sharing wine opinions and facts both online, in-store on shelf talkers, at wine tastings, classes and seminars.
  • Strong interpersonal skills, with the ability to engage and educate customers on wine in an approachable manner.
  • A firm belief in Sales As A Service and the importance of every individual story.
  • Proficiency with communication platforms such as Slack, Asana, Notion and email.
  • Comfort in using POS systems and analyzing sales data to better comprehend and cater to customer needs and preferences.

Preferred Qualities:

  • A well formed set of opinions about wine, food, and dining culture.
  • An eye for detail and a penchant for storytelling.
  • A commitment to continuous learning and professional growth.
  • Ability to work effectively in a fast-paced, competitive, high-performance team sales environment.

What We Offer:

  • A dynamic, fun, and energized work atmosphere surrounded by exceptional products.
  • Opportunities for professional growth in the world of wine.
  • Comprehensive benefits, including health, vision, and dental insurance.
  • A commitment to your professional development, offering superb training, tastings, and access to world-class wines.
  • A chance to be part of a timeless brand that values community, storytelling, and unparalleled customer experiences.

If you believe you have the passion, knowledge, and storytelling prowess to contribute to our team and resonate with our core values, we invite you to embark on this exciting journey with Dedalus.

Compensation: $20 - $23 per hour + SPIFFS and Sales Incentives.

Job Type: Full-time

Pay: $20.00 - $23.00 per hour

Expected hours: 32 – 40 per week


  • Dental insurance
  • Employee discount
  • Health insurance
  • Paid time off


  • 8 hour shift
  • Day shift
  • Evening shift

Weekly day range:

  • Monday to Friday
  • Weekends as needed

Work Location: In person

How To Apply

How to Apply:

Interested candidates should apply with their resume and a brief cover letter detailing their wine journey and why they're a perfect fit for Dedalus. We look forward to hearing your story.

*At Dedalus, we are committed to equal employment opportunities regardless of race, color, ancestry, religion, gender, national origin, age, citizenship, marital status, disability, or Veteran status.*

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