Associate Brand Manager (Wine Jobs: Sales & Marketing)

  SakéOne

  Forest Grove, Oregon

SakéOne (sakeone.com) is a craft saké producer and importer based in Forest Grove, Oregon. It produces Oregon craft saké under the Momokawa, Moonstone, and G brands; and imports fine Japanese saké under the Hakutsuru, Murai Family, Kasumi Tsuru, Kibo, and Yoshinogawa brands. Its products are distributed throughout key markets in North America, South America, and the Caribbean islands.

The Associate Brand Manager works with the Director of Marketing to develop, execute and champion the marketing strategy for an assigned set of saké brands within the SakéOne portfolio. Responsibilities include developing brand plans, product positioning, consumer/trade promotions, communication strategy, event management, product launches and packaging design and maintenance.

Responsibilities

•  Management of brand related projects and promotional activities across on- and off-premise channels

•  Assist in the development of brand planning, positioning, creative and media activities for assigned brands

•  Develop innovative promotional programming with sales team and distributor support

•  Work with internal and external creative teams to develop print and digital support materials for your assigned brands

•  Secure and manage event sponsorships and advertising relevant to your brands.

•  Provide support in delivering packaging innovation, both through new package design and design maintenance, refreshing packaging elements as needed.

•  Ensure alignment of all marketing activities with brand strategy of assigned brand(s) 

•  Analyze market trends in the U.S. beverage industry and incorporate into brand plans where appropriate 

•  Accountability for ensuring all brand activities meet legal guidelines

•  Engage external PR agency to meet brand initiatives.

•  Work in market to champion your brands as appropriate. Represent brands at industry and special events.

Qualifications

•  Bachelor’s degree in a marketing discipline is required

•  Minimum of 3 years of marketing/brand management experience in the alcohol beverage industry strongly preferred

•  Knowledge of saké or strong desire to acquire saké knowledge and appreciation

•  Strong Microsoft Office skills with the ability to create compelling, easy to understand, visually appealing presentations. Proficiency with Adobe Creative Cloud (Acrobat, InDesign, Photoshop, Illustrator) desirable

•  Experience working with and across multiple outside vendors/agencies

•  Solid experience and comfort in presenting in front of groups of 15 or more

•  Strong communication skills; articulate effectively both verbally and in written form 

•  Exceptionally creative with advanced problem solving skills

•  Must manage time and prioritize tasks. Highly motivated with the ability to work independently. Results oriented individual.

Reporting and Location

**This position reports to the Director of Marketing and will be located in Forest Grove, OR at the saké brewery offices for up to 12 months then will relocate to new sales and marketing offices in Portland, OR.**

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