Digital Marketing Manager (Wine Jobs: Management & Administration)

Full Time

  Terravant Wine Company (http://terravant.com)

  Buellton, CA, California

 

Terravant Wine Company is seeking a highly motivated Digital Marketing Manager for our extensive Private Label and Direct to Consumer wine programs.
The Digital Marketing Manager oversees the digital marketing strategy for the company. 

Duties include:
*Devising strategies to drive online traffic to the company’s websites
*Highly proficient at the development, usage of add-ons and general management of FaceBook and Twitter account
*Deep experience in the creation and/or obtaining of contact lists for the purposes of digital media marketing activity
*Experienced with customer database creation and management
*Proficient at the usage of email, social media or other digital platforms to develop and execute marketing campaigns
*Design both viral marketing and interactive advertising strategies
*Develop vendor partners that support social media marketing initiatives
*Developing and managing digital marketing campaigns
*Managing online brand and product campaigns to raise brand awareness
*Managing the company websites – development, updating and ongoing management & maintenances of all websites, including company, direct sales and wine brands.
*Improving the usability, design, content and conversion of the company website
*Responsibility for planning and budgetary control of all digital marketing
*Evaluating customer research, market conditions and competitor data
*Review new technologies and keep the company at the forefront of developments in digital marketing.
*Reputation management, analytical tracking, integrated multiple platform management. 

 

Requirements of the position:
*Bachelor degree required, marketing degree a plus
*Strong understanding of current online marketing concepts, strategy and best practice
*5 Years Experience in ecommerce, SEO, PPC, Email marketing, and social media is a plus

 

Salary - DOE

 

Send resume and cover letter to:

 jobs@terravant.com

 

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For assistance please call 1 866 379 4915